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In today’s healthcare landscape, informed patients are empowered patients. AGENCY's patient marketing service bridges the gap between healthcare brands and their audiences, delivering clear, compliant, and compelling information that guides patients through their healthcare journeys.

A happy patient
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How we make a difference.

In the rapidly evolving healthcare landscape, making meaningful connections between patients and advanced treatment options is more crucial than ever.


AGENCY specializes in Direct to Patient (DTP) marketing strategies that bridge this gap, offering a suite of services designed to empower healthcare providers and inform patients about the life-changing treatments available to them.

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"Where can I look to find the treatment I need?"
David Neelham, 56

Why Patient Marketing Matters to David...

People, like David, are taking their healthcare provider selection seriously. He believes that in a modern world online research can help him find the best treatment options for him.

That's why the UK private sector cared for a record 665,000 patients in 2023.

And that's why self-pay is now 32% higher than pre-COVID times to approximately 240,000 patients annually. 


Consumer confidence is increasingly important in patient's selection of their clinician, and healthcare providers are looking for partners to help them with materials that provide reassurance online and offline. 


Many major industry players are providing clinicians with materials that help them educate patients about treatments and procedures.

Let's help your patient
marketing 'Get Better'.

Happy child patient and doctor

Creating Understandable Language:

Break down complex medical information into patient-friendly language with insights from Bath University's Centre for Pain Research on how to better communicate with people in pain.

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Legal & Compliant Communication Strategies

Navigate the healthcare regulatory environment with confidence. Our tested strategies from working with some of the largest providers across EMEA ensure your messaging is not just effective but also fully compliant.

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Direct-to-Patient & Co-Marketing Partnerships

Collaborate with healthcare providers to reach patients directly. Our co-marketing and direct-to-patient strategies help signpost awareness of the availability of your products at their clinics.

Awareness, Education, Reassurance:
A New Era of Patient Communication

How do we make a

Building awareness with relatable content

We craft relatable content that resonates, ensuring your message reaches and impacts your intended audience.

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How do we make a Difference?

Education with empathy

Utilising insights from academia and industry experts, we educate patients on their choices, promoting informed healthcare decisions.

How do we make a Difference?

Reassurance through Transparency

Our content reassures patients about their healthcare options, building trust in your brand through transparency and evidence-based information.

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Over the years, our community has worked
with some of the world's biggest medical
companies and (small ones) with patient marketing.

The logo for Zimmer Biomet on a grey background.
The logo for Micrima on a grey background.
The logo for Bath University on a grey background.
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The AGENCY A logo on a grey background.


Our Case Studies & Insights.

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Let's empower informed choices that change lives.


Let's help your medical marketing 'get better' with AGENCY.

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